“The nonprofit community is changing; however, in many ways it’s not changing quickly enough.”
- Joseph Amodeo, political scientist and nonprofit leader
Link: http://www.huffingtonpost.com/joseph-amodeo/for-profit-best-practices_b_5178994.html
The nonprofit sector has changed significantly over the last few years. While there still are many differences between nonprofit organizations and businesses, they have one element in common: the need to collect revenue.
The digitalization of nonprofit organizations brings great opportunities. New communication tools and technologies offer nonprofit organizations great potential to broadcast the word about their projects.
On the one hand, they can create corporate partnerships and affiliate programs. It has also become much easier to get in contact with volunteers and possible donors. On the other hand, the increasing demands and expectations of cooperating companies and donors to receive timely, up-to-date information become an enormous challenge.
There is a need for digital competence. Only by keeping up with current trends can nonprofit organizations engage with their supporters.
Want to gain new supporters? Want to raise funds online? Then you should be where your customers are in order to drive traffic to your website. INTERNAUTS can help you increase your overall online presence and boost your organization’s message and/or your fundraising and new donor acquisition.
A picture is worth a thousand words. How about graphics or a video then? Through the inclusion of video into your marketing strategy you can engage your audience’s emotions. Let us help you tell your story in a compelling way.